# Funeral home business plan — editable working template

Published by FuneralHQ, November 9, 2026.
Companion guide: https://www.funeralhq.com/blog/funeral-home-business-plan

Original blank planning aid. Complete the fields with your own researched information. No customer records are included. This is not a lender-approved plan, a forecast for your firm or evidence of professional review. Obtain appropriate review of the actual financial, operating and jurisdiction-specific assumptions.

## 1. Plan control

- Business / proposed business:
- Plan owner and contact:
- Version and preparation date:
- Intended reader and decision:
- Planning period:
- Next review date:

## 2. Executive summary — complete after the supporting sections

- What the firm does and for whom:
- Service area and delivery model:
- Ownership and responsible management:
- Evidence supporting the opportunity:
- Resources or funding sought, if any:
- Main constraints and conditions for proceeding:

## 3. Local market and assumptions

- Geographic boundary and reason it is workable:
- Local data source, reporting period and limitations:
- Existing alternatives and dated price-list review:
- Historical case count and service mix, if applicable:
- Expected case volume and evidence behind it:
- Lower-volume scenario and why it could occur:
- Capacity ceiling and evidence:

## 4. Services, prices and direct costs

For each service type record:

- Service and scope:
- Who performs each part / relevant partner:
- Pricing basis and price-list date:
- Expected number of cases:
- Average revenue assumption and inclusions:
- Direct cost assumption and supplier quote date:
- Capacity or timing constraints:
- Treatment of cash-advance items and other exclusions to review:

## 5. People and operations

- Management roles and relevant experience:
- Staffing, coverage and backup arrangements:
- Facilities, vehicles, equipment and supplier dependencies:
- Permissions or specialist requirements to verify with responsible advisers:
- First inquiry through closeout: responsible role at each handoff:
- Administrative procedures and training plan:
- Outage / supplier-failure fallback:

Operations manual guide: https://www.funeralhq.com/blog/funeral-home-operations-manual

## 6. Marketing and inquiries

- How families learn about the firm:
- Channel assumptions and supporting evidence:
- Budget, owner and review date for each channel:
- Inquiry response and callback ownership:
- How inquiries, arrangements and receipts are measured separately:

## 7. Software and implementation

- Required case, document, communication and payment workflows:
- Subscription / usage charges and quote date:
- Setup, migration, training and device costs:
- Integrations, manual transfers and exception owners:
- Demonstration evidence and acceptance conditions:
- Implementation milestones and fallback:

Software overview: https://www.funeralhq.com/funeral-home-software
Provider guide: https://www.funeralhq.com/blog/best-funeral-home-software

## 8. Financial assumptions and scenarios

Attach the separate scenario worksheet and your own reviewed forecast.

- One-time setup uses, quotes and payment dates:
- Opening cash and opening receivables:
- Case volume by service type:
- Revenue and direct cost by service type:
- Fixed operating costs, with explicit inclusions:
- Staffing / space step-up costs at higher volume:
- Invoice, collection and supplier-payment timing:
- Debt, tax, owner-distribution and other cash flows:
- Restricted or otherwise unavailable funds to identify with an adviser:
- Cash gap, funding source, amount and timing:
- Effect of lower volume, delayed receipts and higher costs:

Do not treat revenue, recorded payments and bank receipts as the same event. Do not assume preneed or other funds held for families are available for general operating spending.

## 9. Milestones, risks and decision gates

For each milestone record: action; owner; target date; dependency; evidence of completion; fallback; proceed / pause decision.

## 10. Assumption register and review

For each material assumption record: ID; statement; value / unit; source; source date; owner; confidence / limitation; scenario affected; next review.

- Prepared by / date:
- Finance review and unresolved questions:
- Operations review and unresolved questions:
- Appropriate legal / licensing review and unresolved questions:
- Intended recipient's submission requirements checked by / date:
- Decision and next review: