Ranked findings
Critical, warning, and notice, so the difference between a real problem and a nitpick is explicit instead of buried in a report.
Early access
Marketing that shows its work
One owner put it plainly: she pays a large monthly retainer to a website company, she has grown every year, and people who live five miles away still tell her they did not know the firm existed. She cannot say what the money buys. Growth starts from the other end: an automated audit of your website that says, in plain English, what is helping you be found locally, what is hurting, and what to fix first.
Who it is for
- Owners paying a monthly SEO retainer with no clear return
- Firms whose neighbors do not know they exist
- Directors who want findings in plain English, not jargon
- Operators who want to see what changed, not take it on faith
What it replaces
- A retainer that reports rankings but never shows the work
- An audit PDF full of jargon nobody can act on
- Guessing whether the website is the problem
- Paying monthly to be told everything is fine
How the audit works
The audit checks the parts of local visibility your firm can actually control, and reports them so a non-technical owner can act.
- 01
Run the audit on your site
The audit crawls your website and checks the on-site fundamentals that local search depends on: how pages are titled and structured, whether search engines can read them, and whether the basics a family needs are present and findable.
- 02
Read findings in plain English
Every finding is ranked critical, warning, or notice, and written so an owner can understand it: what is wrong, why it matters for a family searching nearby, and what to change.
- 03
Fix what matters first
The ranking is the point. Critical findings are the ones costing you visibility now, so your team or your web vendor knows exactly where to start instead of working through a hundred-line checklist.
- 04
Run it again and compare
After changes are made, the audit runs again. You see what was fixed and what remains, which is the accountability most firms have never gotten from a retainer.
- 05
Follow honest visibility guidance
Alongside the audit, Growth gives plain guidance on the local levers you control: accurate business information, reviews from families you served well, and pages that answer what locals actually search for. No ranking promises, because honest vendors cannot make them.
What Growth includes
Early access, shipping now with our first Growth firms.
Plain-English explanations
Each finding says what it is, why it matters to a family searching nearby, and what to change. No jargon left to interpret.
Example A missing page title becomes: this page has no title, so a search result for it shows nothing useful. Here is what to put there.
Local visibility guidance
Honest guidance on what actually moves local visibility for a funeral home, and equally honest silence on what no vendor can promise.
Review link tools
Direct review links you can share with a family who offers to say something kind, so goodwill turns into the public record families check.
Inquiry-to-case reporting
Website form submissions convert to cases in FuneralHQ, so you can see which inquiries the site actually produced instead of guessing.
What we will not claim
No rank tracking, no guaranteed positions, no promise of first place. If a vendor guarantees rankings, they are guessing with your money.
Common questions
Can you guarantee we rank first?
No, and any vendor who does is guessing. Search ranking depends on factors no vendor controls. What Growth commits to is an honest audit, plain-English fixes, and reporting you can verify yourself.
What does early access mean?
The audit engine is shipping now with our first Growth firms. You get findings from day one, and the firms using it shape what we build next.
Do we have to move our website to FuneralHQ?
No. The audit runs against the website you have today, wherever it is hosted, and the findings are yours to act on with your own team or vendor.
Do you do the work for us?
With Growth, the audit tells your team or your web vendor exactly what to fix. With Growth Managed, we run the growth work for you on a defined monthly cadence and show you what changed.
How is this different from our current SEO retainer?
Most firms pay a retainer and receive rankings talk. Growth shows its work: the audit lists specific findings, you watch them get fixed, and website inquiries convert to cases you can count.
See what an audit of your site finds
In 20 minutes we run the audit on your current website and walk the findings together, ranked and in plain English.